The Story of Wine: ShaZhou YouHuang Cultural Park
Winner in Architectural Design - Industrial
DSI by Senem Cennetoglu
Masterplan | Architectural and Landscape Design: RDC, Project Design Director: Senem Cennetoglu
Suzhou Gold Mantis Architectural Decoration Co., Ltd.
Jiangsu Jinda Engineering Technology Co., Ltd. | Suzhou Guanglin Construction Co., Ltd.
Only an hour and a half away from Shanghai, Zhangjiagang is situated along the Yangtze river. The land is fertile with large spans of rice paddies as far as the eye can see, which provides the basic ingredients for the production of yellow wine.
The project is located on a plot that is adjacent to the existing Shazhou Youhuang factory complex. The new layout includes facilities that are actively serving the existing production while becoming a landmark to the city. An industrial tourism destination with a unique style, a leisurely environment, based on a mix of Jiangnan architectural elements and the modern Chinese architectural abstractions. This vision is skillfully articulated in the project’s entrance pavilion, a profound statement of the bright and ever changing future built upon centuries of tradition.
Building use, composition, color palette, and materials fit harmoniously with the existing factory layout while expressing a striking architectural identity. A busy and diverse commercial street, combined with modern cultural functions, integrated with innovative industrial facilities, making it an economically, socially and architecturally the highlight of the city.
Other prizes 2022 Muse Design Awards | Architectural Design | Cultural | Gold Winner
2022 Muse Design Awards | Architectural Design | Factories & Warehouses | Gold Winner
2022 Muse Design Awards | Architectural Design | Mix Use | Platinum Winner
2022 A+Awards Special Mention | Factories & Warehouses Category
2021 AIA SH|BJ Design Excellence Awards | Mixed Use Category