Cities are created by the people who live in, which leads to the fact that every city has their unique identities due to different factors such as inhabitants, geography, climate and so on. Brand builders are the creators of cities, and they provide a unique urban space that invites visitors from all over the world to visit.
A city is consisting of "monumental buildings, squares, residences and landscapes". Squares are the most open and inclusive space. Traders,tourists,artists, performers and so on have gathered in the square. Different people meet and communicate in the square, resulting in different stories. The squares of city are just like the buyer shop. They both welcome different brands and buyers or communities from all over the world. And bring their voice and idea all together.That’s why we believe there are some key features of this project that we wanted to achieve in our space design: Voice, convergence, memorial, mystery, ritual, space sculpture. Therefore, we created this "white square".White is the most inclusive color. This pure white space will accept different cultures, different people,and different clothes, and become an open interactive platform.
