The project unites cultural exhibition and retail, transforming tradition into an immersive customer experience. The design blends Chinese architectural motifs—screen walls, flying eaves, and copper detailing—with modern simplicity, creating a refined environment that elevates both display and commerce.
Visitor experience is central. Floating staircases and layered lighting guide circulation through shifting perspectives, encouraging exploration rather than linear movement. Glass display walls with integrated backlighting preserve fragile carvings while presenting them as luminous focal points. Shadow-puppet-inspired partitions and sculptural reflections animate exhibits, turning each viewing into a dynamic “discovery moment.”
For retail, solemn full-height columns and modular partitions frame the artworks as collectible pieces, while warm eco-friendly wood, transparent glass, and copper finishes balance intimacy with grandeur. Sustainable systems ensure comfort and conservation.
By merging exhibition storytelling with retail atmosphere, the project functions as both gallery and shop—inviting visitors to admire, learn, and connect with heritage in a contemporary cultural hub.
Bio Meng Zhao holds a Master of Architecture Degree from Harvard University.He is founding principal at Chuxin Tuoyuan Co., Ltd. With extensive experience in innovative global architecture, smart buildings, green architecture, and intelligent control systems, He has worked at internationally renowned firms such as SOM, UNStudio, Coop Himmelb(l)au, and Rafael Viñoly Architects. He has contributed to the completion of numerous iconic global landmarks, including the Doha Metro Stations in Qatar, the Chinatown Branch of the Chicago Public Library, and the New Stanford Hospital.
Other prizes Muse Design Awards / Architectural Design / Museum, Exhibits, Pavilions / Gold Winner Muse Design Awards / Interior Design / Cultural / Gold Winner London Design Awards / Interior / Cultural /Gold Winner London Design Awards / Architectural Design / Conceptual / Silver Winner iLUXURY Awards / Best Luxury Design / Best Luxury Interior Design DNA Paris Design Awards / Cultural Architecture French Design Awards / Interior Design / Cultural / Platinum Winner French Design Awards / Interior Design / Pavilions & Exhibitions / Gold Winner French Design Awards / Architectural Design / Conceptual Design / Gold Winner
